By Design Labs
Miami bay and skyline.

Digital Products. Physical Art.

By Design Labs is a Miami Beach creative studio creating digital products and sculptural art. We're exploring what happens when technology moves beyond the screen and into the physical world.

Design without boundaries.

NearHalo caregiver dashboard on a phone, showing Linda’s care updates and Ask NearHalo.

NearHalo

NearHalo is an AI-assisted family caregiving app for staying connected to a loved one’s daily wellbeing.

Get an AI daily brief, ask questions about care updates, and bring shared wellness readings, location, safe zones and care-team notes into one view—with sharing controlled by the person receiving care.

Independent product · Caregiving app and website

Technology with purpose.

Mixology AI’s recipe interface displayed on a phone in the cinematic apartment scene.

Mixology AI

Mixology AI creates personalized cocktail and mocktail recipes from ingredients you already have.

Photograph an ingredient, talk through ideas with a conversational AI bartender, or switch to alcohol-free Mocktail Mode. Hear recipes aloud, revisit your history, and save favorite drinks to make again.

Independent product · AI recipe app and website

Art with personality.

Scarface Cartel character sculpture presented in an imagined gallery setting.

Scarface Cartel

Scarface Cartel is Joseph Pagan’s sculptural passion project: a Scarface-inspired character riding a unicorn.

Blending pop-culture references with an unexpected fantasy pairing, this character sculpture explores the playful side of contemporary art and the studio’s move from digital ideas into physical form.

Independent art · Sculptural passion project

Designed for real-world needs.

Cinematic home setting introducing the RestoFlo restoration website on a desktop screen.

RestoFlo

RestoFlo is a South Florida restoration company handling water, fire and mold damage, plus leak detection.

By Design Labs delivered an immersive website and full marketing support, with clear service information and assessment requests that connect homeowners with the restoration team.

Client work · Immersive website and marketing

SoBe Luxury Travel’s website displayed on a phone in the cinematic cruise-ship balcony scene.

SoBe Luxury Travel

SoBe Luxury Travel helps travelers discover curated cruises, wellness retreats and celebration travel.

By Design Labs created an immersive travel website that brings destinations and itineraries into focus, with booking through the app to take travelers from inspiration to a reservation.

Client work · Immersive website and booking

Downtown-facing city and bay reference, the planned destination after leaving the ship.

Contact us

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Back to projects

One studio.
Different ways to make.

By Design Labs is Joseph Pagan’s Miami Beach creative studio for digital products and sculptural art.

We explore what happens when technology moves beyond the screen and into the physical world, bringing ideas to life through apps, websites and sculpture.

Independent projects include NearHalo, Mixology AI and Scarface Cartel. Selected client website work includes RestoFlo and SoBe Luxury Travel.